1. You'll brand your web site, business and yourself by
submitting articles to ezines. You could include your name,
business name, your credentials, web site address and e-mail
address in your resource box.
To find publisher you can submit your articles to, you can
simply visit Google and enter a keyword phase that describes
your target market (e.g. business owner) plus the work
newsletter or ezine: +"business owner" +newsletter
2. You will become known as an expert on the topics you write
about. This will give you and your business extra
credibility which will help you compete against your
competition.
3. Your article might also be placed on the publisher's home
page. If they publish each issue on their home page this
will give you some extra exposure.
To make it easier for the publisher, provide also an URL to
a web page with your article on it. The easier it is for
the publisher to use your article, the higher the chances
that they will do it.
4. You might get extra exposure if the ezine publisher archives
their ezine on their site. People might want to read the
back issues before they make the decision to subscribe.
5. You will get free advertising. This will allow you to spend
your profits on other forms of advertising. You could buy
advertisements in other ezines that don't publish your
articles.
6. You might get extra income from people wanting to hire you
to write other articles, books, or even ask to speak at
seminars. This is a great way to multiply your incom^e.
7. You could allow ezine publishers to publish your articles
in their free e-books. Since people give them away, your
advertising could multiply all over the internet.
8. You will get your article published all over the web when you
submit it to an ezine publisher that has a free content
directory on their web site. They'll allow their visitors to
republish your article.
Another option would be to submi^t your article to article
directories. To find article directories that you can submit
your articles to, you can again simply visit Google and
search for: "article directory"
9. You'll gain people's trust. If they read your article and
like it, they won't be as hesitant to buy your product or
service. You will then be able to increase your profits.
10. You could get your article guaranteed to run in an ezine.
You could agree to run one of their articles in your ezine
if, in exchange, they run yours in their ezine. It's a
win/win situation.
Tip: If your article recommends one of your own resources,
offer the publisher a percentage of each sale for
publishing your article. This could be done by using a
special order link, or if you have an affiliate program,
by allowing the publisher use his one affiliate link.
Frank Bauer is the owner of Add2it.com - Scripts & Services for
your Web Business at http://www.add2it.com and the publisher of
the More4you Newsletter at: http://www.more4you.ws
To see how he can help you, visit: http://www.frankbauer.name
Reprint rights to this article are granted, as long as it is
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