You probably know there are many places on the web to pick up previously written articles to paste into your website or newsletter. So why would you want to put in some real work
and write your own articles? What are the advantages to writing your own articles?
You will get Incoming Links to your website
After you write an article you will want people to copy it and put it on their website or newsletter. Why? Because at the bottom of the article you will put your "Author's Bio" that will include information about you and your business, but more importantly you will also put a link to your website. The only condition applied to the person who uses your article is that it must be posted in full WITH YOUR LINK INTACT.
Incoming links to your website are very valuable. Google prefers sites that have developed a ?reputation.? Google figures that websites with a large number of incoming links from related sites have earned a reputation and Google rewards the site with high rank. Thank about this: you allow a website owner to post your article on his site with the condition that he include your Author's Bio and the link contained there. Presto! You now will have another incoming link to your website. The better your article, the more likely it is for you to get posted at high quality websites. This creates a demand for your articles from quality websites.
Search engines love fresh content
Every day the search engines send out :"bots" to collect information about what is happening on websites. When a bot finds new content on a website it gets excited let's the search engineers know that the site is a hub of activity and probably in it for the long run. The search engines will reward your site with better ranking.
Become well known for your business acumen
Another reason to write articles for your website is that if you write enough of them and they have great information stated clearly you will likely become respected in your industry and by people who read your articles. Many of those readers will be in the market to buy when they see your article and chances are they will buy your product or service because you have gained their attention and respect.
You may know it is not too difficult to write an article, but most people think the ability to write a good article is a talent they do not have. Your ability to communicate effectively earns the respect of future customers.
Remember that you don't have to own a website in the traditional sense to profit from writing articles. If you work with an MLM company, for example, and you paid a company to handle the sales/recruitment through a website provided for you, then you have the same motivation to write a good business article. After all, the links will go directly to the company sponsored website, right? Submitting your business article to an article distribution center like EzineArticles.com would be a necessity in this scenario.
So give it a try. Write an article for your website or your newsletter. Then put it out there so other people will post it on their websites and newsletters.
Greg Cryns is the founder of LeadSearch.info Are you looking for very low cost leads? Check out this site:
http://www.leadsearch.info
He is also the ownner of http://www.wahmsearchengine.com
Wahm Search Engine.com