Does Article Marketing Work Or Is It all Hype

People are asking all the time how to promote their websites at no cost. Well, there many ways to get website traffic without paying a cent. Perhaps one of the most effective ways is through articles. Well, promoting your website through articles may not be free unless you write them.

Promoting your website through articles will also quickly establish you as an expert in your niche. This in turn can boost your sales.

Articles are the fastest way to gain publicity and establish you an expert in your niche.

How does it work?

Write articles relating to your niche, then submit them to "free content" submission sites.

At the end of your articles add a resource box that contains information about your business and a link to your website. Just provide enough in your article to whelp the appetite of your readers. For them to find out more, they have to click the resource box link. You have instant traffic.

Webmasters and publishers are constantly on the lookout for good quality content to publish at their websites. Imagine, if a publisher with a subscriber base in excess of a few hundred thousand selects your article. Your website traffic will increase overnight.

Website Traffic from Search Engines

As your articles are widely read and distributed over the Internet, grow larger, the total number of links to your website increases. Major search engines like Google, Yahoo and MSN place emphasis on incoming links to web pages in ranking algorithms.

The more back links to your web page, the more importance search engines attach to it. This would naturally improve your web page placement in the search results. Higher ranking means higher chances of people finding your website. This is SEO through content distribution.

Earn credibility

Major publishers protect the interests of their readers. Thus they only publish articles of quality content. If a major publisher endorses and publishes your article, it will build your credibility. It also establishes you as an expert in your niche. People are naturally more inclined to do business, forge business partnerships and joint ventures with a credible source.

Writing articles is an effective means to promote your business and earn credibility. No wonder there is much hype and buzz about article writing these days.

Still some people think that it is a waste of time. Think about it, spent some time each week writing one or two articles and submitting to free content site. Do it consistently, and soon you will see your articles distributed all over the Net. Suppose you submit your articles to 100 directories, and each directory sends you just one visitor a day. You would have 100 prospective buyers in a day.

What about Private Label Rights (PLR) articles?

They are worthless and contribute to duplicate content on the Internet. Most of the PLR articles that I came across are filled with grammatical and spelling errors. Unless you rewrite and reformat them, PLR articles are not going to help your website business. They may damage your online reputation instead.

The best bet is to write your articles or hire a ghostwriter for a fee.

Try writing some articles and see the sudden surge in website traffic, link popularity and interests in your products or services. Before you know it, you will be doubling or even tripling your earnings.